Loudness normalization gives a better user experience, but it can be tough to get your head around. TIDAL, Amazon Music and YouTube are all now using the same method to measure loudness, and aiming for the same reference level as well - and that’s great news! (Which is why you might have been surprised sometimes if you were aiming for -14 LUFS!) From now, it’s simpler and easier. In practise the results were likely to be similar, but the actual values revealed in their Stats for nerds information could sometimes be different by as much as 3 dB, in some cases. YouTube has been using loudness normalization for years now, but until recently they weren’t using LUFS. But something important did change last week: YouTube quietly changed their playback reference level to -14 LUFS.
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